Nintendo is gearing up for the highly anticipated Switch 2 launch in 2025, and according to company president Shuntaro Furukawa, the company is taking an aggressive approach to ensure ample supply. Furukawa stated that Nintendo is “taking risks and proceeding with production” to meet the expected surge in demand, as reported from a translated earnings Q&A.
Lessons from the Past: Avoiding Switch 1 Stock Shortages
Nintendo is determined to avoid the supply shortages that plagued the original Switch when it launched in 2017. While the company isn’t revealing specific Switch 2 production plans just yet, Furukawa confirmed that more details will be included in the upcoming business plan for the next fiscal year, starting in April. Nintendo is also planning to evaluate demand following the Switch 2-focused Nintendo Direct on April 2nd.
Furukawa acknowledged that ramping up production quickly is a challenge but emphasized that the company is learning from past experiences to be as prepared as possible.
Key Insights from Nintendo’s Earnings Q&A
Several interesting details emerged from the Q&A session:
Software Strategy: Furukawa highlighted that dedicated software is crucial for the success of a console launch. This suggests that Nintendo may focus on exclusive Switch 2 titles, potentially limiting the number of new games for the original Switch. While the Switch 2 will support backward compatibility, there’s no confirmation on whether upcoming titles—such as the rumored new Mario Kart—will be cross-platform.
Pricing Plans: Nintendo is keeping the price of the original Switch unchanged for now, but Switch 2 pricing remains undisclosed. It’s expected that the cost will be revealed during the Switch 2 Direct event.
Mobile Strategy: Despite scaling back its mobile gaming efforts, Nintendo is still developing new game apps and exploring ways to integrate smartphones with its gaming ecosystem.
What We Still Don’t Know About the Switch 2
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Nintendo is staying tight-lipped about many details surrounding the Switch 2, keeping speculation high. While rumors suggest a larger, more powerful iteration of the original Switch, official specifications, features, and pricing remain unknown. Fans eagerly await the Switch 2 Direct, where Nintendo is expected to unveil more about its next-generation console.
Nintendo Switch Nears Historic Sales Milestone
As part of its financial update, Nintendo announced that the original Switch has sold over 150 million units, bringing it closer to surpassing the Nintendo DS, one of the best-selling consoles in history.
The gaming community is eagerly awaiting more information, and with Nintendo’s bold production strategy, the company is clearly betting big on the success of the Switch 2. Whether these risks will pay off remains to be seen, but one thing is certain—Nintendo is preparing for a major shift in the gaming landscape.