Netflix Apparently Has Big Plans To Create Content With AI

The ongoing SAG-AFTRA strikes have brought AI technology to the forefront of negotiations, as actors and writers strive for fair compensation from Hollywood production studios. Generative AI, capable of generating text, images, and audio, is perceived as a potential threat to traditional job roles, raising concerns about its impact on human talent. Amidst this backdrop, Netflix stands out as a notable player, offering exorbitant salaries of up to $900,000 per year to individuals with expertise in AI and related fields.

A recent Netflix job posting for a Product Manager in Machine Learning illustrates the stark contrast in compensation between AI-related roles and traditional acting gigs. While background “extra” actors earn a mere $100 to $200 for a day’s work, unionized SAG members fare slightly better with a base rate of around $187. In contrast, Netflix is willing to pay handsomely for AI and ML expertise, acknowledging the pivotal role these technologies play in creating captivating content.

Netflix’s reliance on AI and ML technologies has been limited to technical tasks, not encroaching on the creative domain of writers, actors, and graphics designers. However, as the entertainment industry increasingly embraces AI’s potential, Netflix seeks to capitalize on its benefits. The company has already utilized generative AI in its mobile game “Scriptic: Crime Stories” to enhance gameplay narration.

The willingness to invest in AI talent is evident in the impressive salaries Netflix offers for roles involving AI and ML expertise. A “Technical Director, AI/ML” assisting with game development can earn up to $650,000, while a Level-6 Research Scientist exploring cutting-edge AI use cases to solve Netflix’s challenges can make $900,000. Other AI-related roles like Product Manager (ML platform) and Engineering Manager (ML, Member Satisfaction) offer competitive compensation, up to $900,000 and $842,000 per year, respectively.

This trend highlights the entertainment industry’s growing interest in leveraging AI to streamline workflows and drive profitability. For instance, owning an artist’s likeness through AI technology has become a contentious issue. SAG-AFTRA rejected a proposal from AMPTP, representing Hollywood production houses, seeking to pay a one-time fee of $200 to own an artist’s digital likeness for future use without additional compensation.

The widespread consensus is that AI is inevitable in the entertainment sector. Marvel’s use of AI for credit posters and the recreation of The Beatles’ song in the voice of a deceased band-member exemplify its potential. However, the key concern during the strikes is not only fair wages but also securing a commitment from studios that AI implementation will not come at the expense of human talent.

As Netflix continues to invest significantly in AI talent, it raises concerns for protesting writers and actors who fear being sidelined by technology. Striking a balance between AI and human creativity remains an important challenge for the industry’s future.

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Entertainment

The Jason Statham Action Thriller Leaving Netflix For Good

by George Mensah 2023-10-01

The Expendables, the ensemble action film starring Sylvester Stallone, Jason Statham, and a who’s who of Hollywood’s biggest action stars, is leaving Netflix on October 4th. If you’re a fan of over-the-top action, cheesy one-liners, and explosions galore, then you need to watch this film before it’s gone.

The Expendables follows a team of mercenaries who are hired to overthrow a ruthless dictator in South America. Along the way, they must battle hordes of enemies, dodge exploding vehicles, and even take on a few of their own former allies.

The film is a love letter to ’80s action cinema, with plenty of nods to classic films like Rambo, Commando, and Predator. The cast is all in on the fun, and they clearly relish the opportunity to ham it up and deliver some truly memorable one-liners.

If you’re looking for a mindless action film that will leave you entertained from start to finish, then The Expendables is the perfect choice for you.

Here are a few reasons why you should watch The Expendables before it leaves Netflix:

It’s a celebration of ’80s action cinema. The film is full of references to classic ’80s action films, and the cast clearly has a blast playing up the tropes of the genre.
It’s a star-studded cast. In addition to Stallone and Statham, the film also features appearances from Bruce Willis, Arnold Schwarzenegger, Jet Li, Mickey Rourke, and Terry Crews.
It’s over-the-top and ridiculous. The film doesn’t take itself too seriously, and it’s full of over-the-top action sequences and cheesy one-liners.
It’s a whole lot of fun. If you’re looking for a mindless action film that will leave you entertained from start to finish, then The Expendables is the perfect choice for you.

So what are you waiting for? Stream The Expendables on Netflix before it’s gone on October 4th!

Entertainment

Cyberpunk 2077’s First-Person Talking: A Secret Sauce

by George Mensah 2023-09-28

In a sea of RPGs released in recent years, two that stand out are Cyberpunk 2077: Phantom Liberty and Starfield. Both games are first-person RPGs, but they tackle the challenge of first-person talking in very different ways.

First-Person Talking

First-person games don’t have the luxury of cinematic camera angles to keep a conversation flowing. First-person RPGs need to be engaging enough to keep players interested without constantly cutting away to something new, all while players can only see (and often hear) one side of the conversation.

Cyberpunk 2077’s Approach

Cyberpunk 2077 takes a unique approach to first-person talking by allowing players to move around during conversations. This gives players a greater sense of agency and immersion, and it also makes conversations more dynamic and interesting.

In one example from the Phantom Liberty expansion, the player character has a long conversation with Idris Elba’s character while moving around a disused underground safehouse. Elba’s character paces around, reroutes power, and eventually sits down in an old lawn chair. Another character enters the room before either of them notices, and they awkwardly change subjects.

This kind of scene would be impossible in a traditional third-person RPG, but Cyberpunk 2077’s first-person perspective allows for a more immersive and dynamic experience. Players can choose to listen to the conversation while moving around, or they can focus on the characters and dialogue.

Starfield’s Approach

Starfield, on the other hand, takes a more traditional approach to first-person talking. Conversations are typically held in a static environment, with the player character and NPCs standing still and facing each other. The camera cuts to close-ups of characters’ faces as they speak, and the player character is often unable to move or look around.

This approach to first-person talking is less immersive than Cyberpunk 2077’s, but it is more efficient and easier to implement. It also allows for more cinematic storytelling, with Bethesda able to carefully control the camera and framing of each scene.

Both Cyberpunk 2077 and Starfield have their own strengths and weaknesses when it comes to first-person talking. Cyberpunk 2077’s approach is more immersive and dynamic, but it can also be distracting and less efficient. Starfield’s approach is less immersive, but it is more efficient and allows for more cinematic storytelling.

Ultimately, which approach is better is a matter of personal preference. Some players may prefer the immersion and dynamism of Cyberpunk 2077’s approach, while others may prefer the efficiency and cinematic quality of Starfield’s approach.

Additional Thoughts

In addition to the points made in the original article, I would like to add that Cyberpunk 2077’s approach to first-person talking also allows for more roleplaying opportunities. By allowing players to move around and interact with the environment during conversations, Cyberpunk 2077 gives players more control over how their characters behave and how they experience the story.

For example, a player might choose to pace around nervously during a tense conversation, or they might choose to sit down and relax during a friendly conversation. They might also choose to interact with objects in the environment, such as reading a book or petting a cat. This level of control over the roleplaying experience is one of the things that makes Cyberpunk 2077 such a unique and immersive game.

I also agree with the author’s point that Bethesda’s approach to first-person talking feels dated in comparison to Cyberpunk 2077’s approach. Bethesda’s zoomed-in camera transitions and static environments can be jarring and break immersion. I would be interested to see Bethesda experiment with a more dynamic approach to first-person talking in future games.

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